Change Black Friday To Cyber Friday?
- Rasean Blyden
- Nov 29, 2019
- 1 min read
Reuters reported that Thanksgiving in the United States billions were spent online. I'm not surprised by this news at all. It makes sense to save gas and avoid large crowds it's common sense. Retailers need to get on board and offer customers both so they can stay in business.
Adobe Analytics reported that online transactions of top retailers could be around $7.5 billion in sales on Friday, a 20.5% YoY increase.
Adobe showed online spending on Thursday was $4.4 billion, representing a 20.2% YoY rise.
NRF's retail sales forecast for November through December could increase by 3.8% to 4.2% YoY, for a total of around $730 billion.

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